top of page

Product Design

meaningful work that makes things 


a design journey 

Celtx is a Powerful cloud-based suite of  production tools. As a product it satisfies a varied and therefore complex user base. The product embraces a market covering all levels of engagement and skill, from writers getting started at home, to students, to full-time film and television writers and production teams. The Product is large, detail-oriented and growing rapidly.

celtx product design

Philosophy & Practise

making a product 

Design at Celtx is the aggregation of all departmental ideals and the goals and dreams of users. Through simple changes to a complex system Design at Celtx has helped create a welcoming product as well as an intelligent and powerful platform. It has been an honour to see and help it grow. 

I was brought into the team as the first and often only UX and UI Designer, working alongside the product owner. I have the privilege of improving a complex system by seeing it through a user's eyes and I help to keep users as the focus for every team, and at the heart of product led growth. 


Celtx is a team effort that requires constant communication between Design, Product Owners and our Engineers. Together, through design, Celtx is making creating easier. 

Inspired by well researched real-world production workflows I have designed the complex web of integrated documents that make up a Celtx project into several different touch points that mirror real world workflows. 


Screenshot 2022-12-31 at 9.08.26 PM.png
Screenshot 2023-01-02 at 11.56.12 PM.png


Non-Linear Narrative Asset Management

A streamlined, scalable narrative designer that allows writers and developers to visualize complex story structures easily, build quickly from templates, write scripts, and generate cusotmozed devloper data 




After graduating from York University and working in the field for a few years, I accepted a job at Autodesk and soon found myself working on a unique small team within the company on very early mobile consumer apps. 


Pixlr was an acquired piece of software that needed help creating an appealing and robust interface that could move into new platforms and technologies. Working with the Pixlr team we redesigned the UI from scratch.


we were tasked with creating a new, intuitive UI for mobile photo editing. In the end, after acquiring millions of users and considerable growth there was a  desktop app as well as several mobile and browser-based products.  I was reasonable for a wide variety of tasks and deliverables  


High Fidelity Mockups
User Flows
Style Guides
UI Kits

Brand & Partner Content 

Screen Shot 2019-11-11 at 4.42.23 PM.png


Pixlr was very successful, professionally as well as personally. Designing it was very rewarding. As a product, I loved working on it. As a designer in the adolescences of their carer, it was a wonderful, rich and privileged opportunity.


I learned as much about the logic of users as I did about the grace of working on changing teams while navigating the creative tension that can often come out of Design's relationship within a growth ecosystem.

The lessons I learned while designing Pixlr's wide range of products equipped me for the next step in my experience - working on a highly engaged team on a small deeply passionate company making more professional software while still focusing on creatives. 

bottom of page